Our #FF this week is @SRWR_Water, the Somerset, Pa., company that is initiating construction of Pennsylvania’s first wastewater treatment plant specifically supporting this growing natural gas industry. You had us at natural gas, and Pennsylvania, for that matter!
Why you should follow @SRWR_Water
We follow @SRWR_Water because it tweets wonderful articles about the natural gas industry that aren’t easy to find elsewhere. It’s obvious that the mastermind behind the account spends a lot of time reading and responding to natural gas articles and reports, and it’s a plus that he shares his finds with the account’s followers. SRWR always adds insight to its retweets, so you get a fresh spin on every read.
SRWR is gracious and diligent about thanking its new followers and accounts that retweet its Twitter posts. By doing so, SRWR’s followers get the benefit of seeing new experts and industry professionals to follow. At Cabot, we are always looking for new connections.
@SRWR_Water, though relatively new to the Twittersphere, (about one month in,) is gaining ground fast. Because we, too, just recently boosted our social media presence, we understand the effort that goes into gaining followers and making your voice heard on Twitter. In only its first month, Somerset Regional Water Resources has tweeted more than 170 natural gas pieces, proving that it’s a company to watch for on Twitter.
Q & A with Douglas Berkey from @SRWR_Water
If you’re wondering who is behind the SRWR account, it’s none other than Douglas Berkley, Marketing Manager at SRWR, avid golfer and self-proclaimed “social media junkie.” We asked him some questions about managing the SRWR account and he answered: Q: How do you decide on content to share with your followers and how do you find the time to send it all out? For the most part, all content we share with followers of our social media platforms is directly related to the oil and gas industry. Specifically, we tend to focus on water and job related industry features. We tend to avoid controversial matters and stick to more fact based storyline. I spend 15 minutes every two hours looking for new stories and updates within the industry and update/post to our various media outlets.Q: Wow, great formula! What are your go-to sources for information about the natural gas industry? I start at Google and do searches for Marcellus and Utica Shale news in 24 hour periods and go to the various sites from that point. It has taken me all over the web to see stories from all different angles and viewpoints. Q: How has Twitter helped you to communicate with other industry companies and professionals? The account has helped us garner several interviews and is positioning us as a leader in the wastewater treatment arena. The handling and treatment of water in general by the industry is a real hot button issue. Because we live and work in the same areas, our goal is to provide solutions to the industry that are friendly to the environment. In doing the “right thing” in regards to management of water resources and delivery, a win-win is created for all parties involved.